CONTENT GALLERY

Are you struggling to keep your loyalty program members engaged? Not seeing value across your enterprise or return on loyalty investments? In an ever-changing world where perception = reality, it’s no longer sufficient to merely survey...Read More

The customer loyalty landscape is undergoing a profound transformation, marked by unprecedented opportunity but also uncertainty — brought on by changing customer preferences, an array of new, disparate technologies, limited internal...Read More

Trust that personal data will be handled appropriately is gaining in importance as a brand differentiator. While companies are becoming increasingly effective at collecting and harvesting customer data to enhance the customer experience and drive...Read More

Every quarter, Kobie meets with banking clients and financial institutions to discuss loyalty trends and innovative ways to drive activation and usage, increase share of wallet and decrease churn while providing newup-sell and cross-sell...Read More

Omnichannel marketing is the fundamental practice of providing a seamless marketing experience across all mediums possible, engaging consumers with the right message at the right time on the right channel. Unlike traditional rewards programs...Read More

Delivering Superior Customer Experiences Without a framework to create, continuously evolve, and ensure a unified customer experience, a company’s best intentions in marketing, loyalty programs, employee involvement, product development and...Read More

In a world where the best deal is only a Google search away, retailers are struggling to keep customers coming back. This is especially true for brick-and-mortars that have taken a hit from the rise of ecommerce and practices like...Read More