Supplier-Contributed Blogs

Welcome to Loyalty360’s Supplier-Contributed Blogs, your go-to source for daily insights from top experts in customer loyalty. Explore thought leadership on a range of topics, including loyalty program strategy, customer experience and engagement, rewards program design, cutting-edge technology, and more. Stay ahead of the curve with valuable content designed to help you navigate the latest industry trends.

Supplier-Contributed Blogs

Pride the Foundation of Performance

Lior Arussy , Strativity Group | November 15 2017

What is pride? How do you know someone has it? For many pride is a sort of a feeling. A state of mind. An undefined emotion that might be identified by a smile or glistening eyes. .

Employee Engagement/Training

Everyone Agrees, So Why Are We Not Customer Centric?

Lior Arussy , Strativity Group | October 11 2017

You did everything by the book. You attended Forrester’s conferences about customer experience, you joined the trade association and read countless books and reports on the topic. Then you.

It’s Not a Lack of Data; It’s a Lack of Action. Rethinking Research

Lior Arussy , Strativity Group | September 28 2017

Here is a simple exercise. Go to your Business Analytics team or Market Intelligence Director, and ask them how many ideas or improvements their research work has produced in the last 36 months. Then.

Data Analytics

Is Your Digital Presence Eroding Your Customer Value?

Lior Arussy , Strativity Group | September 20 2017

It was the one question they forgot to ask. The bank designed a complete digital transformation that included sophisticated mobile and digital self-service platforms, which empowered employees to.

Customers as Brands – Are You Loyal to Me?

Lior Arussy , Strativity Group | September 11 2017

What would you expect from a customer who has 2,000 followers on Instagram or more than 50,000 views on YouTube? Is she someone you would expect to be a loyal customer? If your answer is yes, think.

Surprise! 21% of Your Promoters Are Not Engaged

Ed Murphy , Strativity Group | September 07 2017

Exceptional employee performances deliver exceptional customer experiences – which in turn drive exceptional financial results. How confident are you that all your Promoters are actually.

Employee Engagement/Training

Customer Experience and The CEO’s Courage (or Lack Thereof)

Lior Arussy , Strativity Group | August 29 2017

“Effective immediately, we are placing the customer experience strategy on pause,” was the simple and unexpected message from the CEO’s office. We were already on the road rolling.

Never Underestimate the Value of Having “Friends at the Top!”

Tim Douek , Strativity Group | August 14 2017

No two CX initiatives are the same. Some might focus on a single process or an isolated opportunity; others might involve an entire organization. Some come about as a result of a pressing issue, need.

Employee Engagement/Training