Gamification: The Challenges and Best Strategies to Use

  • March 05 2021
  • Resource: Daily News
  • Loyalty360

Though gamification is a familiar concept, it is undergoing a resurgence as brands look for interactive ways to further engage consumers. With the task of attracting customers and an overarching goal of building brand loyalty, gamification is...Read More

Effective Loyalty Segmentation by Age Demographic | Loyalty360 Member Perspective

  • September 03 2020
  • Resource: Daily News

Most customer loyalty programs or strategies are designed to appeal to various segments. After all, a 40-year-old accountant may not have a similar buying habit as that of a 19-year-old sophomore in college. The statistics certainly back up the...Read More

Movie Theaters Try to Maneuver the Changing Customer Landscape

  • June 01 2020
  • Resource: Daily News
  • Mark Johnson | Loyalty360

The pandemic has caused many industries to shut down for the time being, but the movie theater industry seems to be in an even more serious state of flux. The industry has shut down and not been able to offer its services, unlike restaurants that...Read More

Retail’s Reopening | Perspective from Loyalty360 Members

  • May 11 2020
  • Resource: Daily News
  • Mark Johnson, Loyalty360

Change is nothing new for retail, but over the last several weeks, it has come even more rapidly and taken the form of staff reductions, closures, quick transitions to curbside pickup, and more, all because of the COVID-19 outbreak. 2020 has...Read More

Loyalty360 Members Step Up to Serve Their Customers, Communities, and Clients

  • April 20 2020
  • Resource: Daily News
  • Carly Stemmer Ivory, Loyalty360

For a lot of us, the past month has seemed like a reality we never could have imagined. Change is always hard and adapting on the fly without a clear picture of where we are headed makes that even more challenging. While we have all had to make...Read More

The New Rules of Gaining and Sustaining Customer Trust to Drive Personalized Customer Experiences - Loyalty360 & Jebbit Webinar Preview

  • March 25 2020
  • Resource: Daily News
  • Mark Johnson | Loyalty360

In today’s digitally connected world, data is the world’s most valuable – and often most challenging – resource. From driving the ability to offer unique experiences, personalize content, and deliver targeted offers –...Read More

Convenience Stores Offering More Options Than Ever

  • January 24 2020
  • Resource: Daily News

The prevalence of convenience stores across the United States is immense – and they now often are a go-to option for hungry Americans.   U.S. convenience stores, which total more than 150,000 locations, saw overall sales surpass $650...Read More

How Pour Moi Enlisted Jebbit to Leverage Zero-Party Data and Drive Personalization

  • October 24 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Tuesday’s webinar, “Drive Engagement, Collect Data Through Dynamic Interactive Personalized Messaging” featured the insight of Ulli Haslacher, Founder & CEO of Pour Moi, and Ben Cockerell, Vice President of Marketing for...Read More

Pour Moi Skincare and Jebbit Executives Discuss Declared Data

  • October 01 2019
  • Resource: Daily News
  • Erin Raese | Loyalty360

Register for the webinar here! An intriguing new concept is circulating the loyalty industry right now: declared data. Declared data differs from first-party data in that the latter creates insights through inference. That is, a brand analyzes a...Read More