Loyalty360 Reads: March 3 | Wendy’s Celebrates Breakfast Launch, McDonald’s Gives Away Free Egg McMuffins, and More

  • March 03 2020
  • Resource: Daily News

RestaurantsWendy’s Celebrates Breakfast Launch by Awarding Drive-Thru Customers To celebrate the launch of breakfast, participating Wendy’s restaurants in Florida and South Georgia will give the first 100 drive-thru customers who...Read More

McDonald’s Invests in Leveraging Digital Experiences for Customers

  • January 16 2020
  • Resource: Daily News
  • DUY NGUYEN | LOYALTY360

McDonald’s has been well recognized in the industry for top notch and disruptive technology integration in customer service. Recently the company created a team dedicated to researching and developing digital experiences for its customers...Read More

Loyalty360 Reads: January 13 | Taco Bell’s Corporate Social Responsibility Efforts, McDonald’s Creates Digital Engagement Team, and More

  • January 13 2020
  • Resource: Daily News

RestaurantsTaco Bell to Make All its Packaging Recyclable, Compostable, or Reusable by 2025 As part of its 2020 commitments, Taco Bell says it will convert all consumer-facing packaging to be either reusable, recyclable, or compostable at all...Read More

Loyalty360 Reads: December 16 | The Vitamin Shoppe, McDonald’s and Hilton Ramp Up Charitable Efforts, and More

  • December 16 2019
  • Resource: Daily News

Corporate Social ResponsibilityThe Vitamin Shoppe Launches Holiday Campaign to Support Vitamin Angels’ Life-Changing Mission   The Vitamin Shoppe, the specialty retailer of nutritional products, recently announced the launch of its...Read More

McDonald’s Offers Seasonal Items to Customers Through Online Store

  • December 13 2019
  • Resource: Daily News
  • Duy Nguyen | Loyalty360

As the trend of combining virtual and brick-and-mortar customer experience is rising, McDonald’s has launched an online merchandise shop named ‘Golden Arches Unlimited’ for its U.S fans.   The web shop features McDonald...Read More

McDonald’s Expands Delivery via Grubhub

  • October 11 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

It was big news, two months back, when McDonald’s ended its exclusive partnership with DoorDash. Now, the QSR maintains partnerships with Uber Eats and Grubhub, and the latter partnership is expanding.   McDonald’s USA has...Read More

Loyalty360 Reads: August 22, 2019

  • August 23 2019
  • Resource: Daily News

Programs  McDonald’s Launching McCafé It Forward with Three-Day Pay-It-Forward Giveaway The QSR is giving away 500 McCafé It Forward rewards cards to individuals known for contributing to their communities. “We know McCafé...Read More

McDonald’s Recruits the Fastest Growing Demographic in the Workforce

  • June 21 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Organizational collaborations can accomplish many things. Cross promotion is the most common goal, and we’ve seen a number of brands enter partnerships to enhance reward offerings. Now, we’re seeing an effort to expand employment...Read More

McDonald’s Invests in Plexure to Enhance Its Engagement Capabilities

  • April 10 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

A solid mobile strategy is more important than ever before. Neither the marketing nor customer experience aspects of mobile engagement can be neglected should a brand want to compete in today’s market. McDonald’s has stepped up to this...Read More

McDonald’s Acquires Dynamic Yield to Enhance CX

  • April 01 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

McDonald’s and Dynamic Yield have reached an agreement under which McDonald’s will acquire Dynamic Yield, which specializes in personalization and decision logic technology. McDonald’s will use this decision technology to provide...Read More

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