Loyalty360 Reads: August 2: New Positioning for NFTs, Paytronix Digital Ordering Channel for C-Stores, and More

  • August 02 2022
  • Resource: Daily News

Marketers Position NFTs as Practical User Experience Add-OnsMarketers are moving past offering nonfungible tokens as branded collectibles and instead trying to make their NFTs practically useful for consumers. Coachella sold three sets of NFTs...Read More

Corporate Partners Shell and PDI Celebrate 10-Years of Fuel Rewards

  • May 25 2022
  • Resource: Daily News

Shell and PDI announced the launch of 10 months of rewards to celebrate the 10-year anniversary of the Fuel Rewards program. As part of the celebration, Fuel Rewards members will receive limited-time in-store offers and sweepstakes giving away...Read More

Loyalty360 Reads: February 11: McDonald’s and Panera Bread File Trademarks for NFTs in the Metaverse, Chevron Singapore Expands Relationship with PDI, and More

  • February 11 2022
  • Resource: Daily News

McDonald’s and Panera Bread File Trademarks for NFTs in the MetaverseMcDonald’s and Panera Bread have recently filed trademarks for a digital presence within the metaverse: the fully-realized virtual reality world that has been growing...Read More

Loyalty360 Reads: December 16 | Shell Adds AAdvantage as Rewards Partner; Wyndham Rewards Members Can Now Turn Points into Cash; and More

  • December 16 2021
  • Resource: Daily News

Shell and PDI Announce AAdvantage as a New Partner for Fuel Rewards Program Shell Oil Company, the largest fuel network in the U.S., and PDI, the management software company in charge of the Fuel Rewards program, have announced AAdvantage...Read More

How the Fuel and C-Store Industry is Responding to the Digital Acceleration

  • August 10 2021
  • Resource: Daily News
  • Ashley Kimball, Loyalty360

Over the past 18 months, many brands survived a tumultuous time by leveraging the digital capabilities of their customer loyalty and rewards programs to maintain, and strengthen in some cases, their connection with consumers and provide a more...Read More

How to Leverage Your Data, Part 1: Using Data to Increase Customer Engagement

  • June 24 2021
  • Resource: Daily News
  • Ashley Kimball, Loyalty360

Robert McClarin, Customer Engagement Partner, Brierley To increase customer engagement, brands must evolve towards leveraging data to Recognize, Reward, and React to their consumers in real-time across multiple channels. Brierley’s Customer...Read More

PDI Looking to be Everyone’s GasBuddy with New Acquisition

  • May 26 2021
  • Resource: Daily News

When it comes to convenience store and petroleum loyalty rewards programs, there are often many streets to cross in matching up consumers and the various brands that offer those services. But with PDI’s recent acquisition of the GasBuddy...Read More

The Need for Brand Awareness in the Evolving Data Security and Privacy Landscape

  • April 15 2021
  • Resource: Daily News

Last year Google announced they will stop the use of third-party cookies in Chrome before 2022, joining an increasing list of browsers ditching the notorious tracking technology. The tech giant followed up with an early March 2021 announcement...Read More

PDI’s C-Store Shopper Report Shows Opportunities for Growing Loyalty Programs

  • November 02 2020
  • Resource: Daily News
  • Tim Pennington, Loyalty360

There is no argument that one of the places that loyalty programs got their start was in Europe, and more precisely in the U.K., where grocery store giant Tesco approached marketing gurus Edwina Dunn and Clive Humby about converting their &ldquo...Read More

PDI Releases 2020 Study Revealing the Impact of COVID-19 on Loyalty Programs and Rewards Currencies

  • October 14 2020
  • Resource: Daily News
  • Tim Pennington, Loyalty360

PDI, a global provider of ERP, fuel pricing, supply chain logistics, and loyalty solutions for the convenience retail and petroleum wholesale industries, has released its 2020 Road to Rewards Report: Navigating Loyalty in a Pandemic. The 5th...Read More

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