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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Brand loyalty is a relatively new industry. We’re learning, experimenting, setting norms, and breaking the mold all at the same time. Through all of the iterations of loyalty, one thing seems clear: consumers want personalized service...Read More
Snipp is a global loyalty and promotions company with a singular focus: to develop disruptive engagement platforms that generate insights and drive sales. Our solutions include shopper marketing promotions, loyalty, rewards, rebates and data...Read More
That notion of forming a loyalty community is a great opportunity for marketers, but there are various moving parts attached to it.
Loyalty360 talked to Carlos Dunlap-Beard, VP of Loyalty Solutions at Snipp, about this theme and what...Read More
Smartphones are ubiquitous today around the world as loyalty marketers seek to fine-tune their loyalty programs with relevant rewards.
Smartphones have certainly influenced the evolution of rewards and Loyalty360 spoke to Mark Fortuna, director...Read More
When it comes to loyalty program science, Loyalty360 talked to Eoin O’Sullivan, Global Director of Business Intelligence at Snipp, to find out the latest trends that loyalty marketers should be aware of and incorporate into their...Read More
Ensuring a best-in-class B2B loyalty program strategy begins with the recognition that people are consumers at home and consumers while on the job.
During the Jan. 17 Loyalty360 webinar titled, “The State of Loyalty in 2017 – An...Read More
All loyalty programs aren’t created the same, evidenced by their range of success and brands’ ability to maintain that passion among customers that fuels advocacy.
Loyalty360 caught up with Carlos Dunlap-Beard, vice president, loyalty...Read More
Technology moves at such a swift pace that, at times, it seems impossible for loyalty marketers to keep up with and leverage effectively to create brand loyalty.Loyalty360 caught up with Christian Hausammann, VP Loyalty, Snipp, for his thoughts on...Read More
John Fauller, EVP, Product and Innovation at Snipp, participated in a compelling and comprehensive interview with Loyalty360 that focused on digital rewards and how they can incentivize customer loyalty.Can you talk a bit about the ways in which...Read More
As the ubiquity of mobile devices and smartphones rises, the nature of loyalty programs continues to evolve in step. More brands are starting to capture the power of mobile to offer the rewards and incentives that can keep customer engagement high...Read More