Version 12.3 Enables Marketers to Better Understand Customers and Provide Highly Relevant Offers Through Real-Time Reward Targeting
TIBCO Software Inc. (NASDAQ: TIBX) today announced the latest version of its Loyalty Lab® unified marketing platform, which offers major retailers breakthrough capabilities that speed and target rewards to specific customers. TIBCO Loyalty Lab® Reward 12.3 software, with greater targeting control and real-time optimization, enables brands to meet consumer demand for personalized deals, increased....