Attracting, building, and maintaining customer loyalty has always meant addressing the wants and needs of consumers. That still holds true, now more than ever. To meet customers on their level, brands must be wherever the customers are. And today, that requires a strong digital and mobile presence, which is why the launch of a new mobile-ready payment and customer engagement system called “Orange Cash” is exciting businesses across Spain.
"Orange's innovative spirit and our desire to offer our customers the most useful and....