While DSW, a leading branded footwear and accessories retailer, took a slight step backward, fiscally speaking, during the third quarter, CEO Michael MacDonald is confident that the company has the strategic customer engagement/customer experience plan in place to boost future sales.
“We are excited with the launch of our biggest holiday campaign ever, which promises customers DSW’s unbeatable values, special brand events, and the largest assortment of boots and gift-giving ideas,” MacDonald said during the Nov. 24 third....