The 2015 Loyalty360 CX Awards, part of the Engagement and Experience Expo, saw finalists in six categories make the case for their company to take home the top prize. As part of the Best Brand Messaging and Communication in Customer Experience category, Caesars Entertainment’s presentation was delivered by Josh Margolis, Director of Online Loyalty Marketing.
Margolis offered insight into the challenges of managing multiple brands while maintaining the kind of customer experience that Caesars guests have come to expect.
As the....