Delta Partners with YouTube
Delta has announced a new partnership with YouTube, bringing ad-free access to YouTube videos, podcasts, and music onboard the plane. SkyMiles members traveling on U.S. flights will also have access to a 14-day free preview of YouTube Premium (with no payment or credit card required).
On the seatback screens across Delta’s large fleet, customers can enjoy curated YouTube offerings from creators in categories like travel, lifestyle, comedy, and culture. For personal devices on Delta Sync Wi-Fi, the YouTube Premium trial provides full access to YouTube and YouTube Music — ad-free, in the background, and offline — during the trial period. “As two leaders in our respective spaces, each with a legacy of innovation and a deep commitment to serving as agents of human connection, Delta and YouTube are uniquely positioned to deliver an unmatched customer experience – one that meets you where you are and helps you discover more of your world,” said Julieta McCurry, Delta’s VP of In-Flight Entertainment and Connectivity.
Beyond content delivery, the partnership extends to a new in-flight ambiance: Delta’s boarding music will be powered by YouTube Music, featuring specially designed instrumental tracks for a comfortable, pleasant passenger experience. Looking ahead, Delta is also planning to roll out a next-generation “Delta Sync” seatback platform in 2026, using cloud infrastructure to evolve and personalize entertainment offerings over time.
Learn more here.
Noodles and Company Celebrates 30th Anniversary with Throwback Pricing
This October, Noodles & Company is marking its 30th anniversary by leaning into nostalgia and value to reconnect with their customers. To celebrate this milestone, the brand is offering throwback pricing on classic menu items, where rewards members can enjoy dishes like Buttered Noodles, Mac & Cheese, Pesto Cavatappi, Pad Thai, Japanese Pan Noodles, Garlic Tortelloni, and Pasta Fresca at the same price point the company launched with in 1995 -- $4.95 each.
This deal will occur from October 4 to October 6. “It underscores our commitment to being proactive and adaptable as a business,” he says. “It’s about putting the foundation in place for 30 more years to build off the 30 years that we just had,” said Stephen Kennedy, Executive Vice President of Marketing at Noodles.
Noodles & Company’s strategic review comes on the heels of plans to close up to 49 locations, reflecting the brand’s mixed performance and ongoing struggle to balance value, innovation, and customer experience. While same-store sales saw modest growth in early 2025, traffic declines revealed lingering concerns about affordability and guest perception following a major menu relaunch. To counter this, the chain has leaned into value platforms like Duos, which bundle popular items at a lower price point and have already lifted sales, while also testing nostalgia-driven promotions such as $4.95 anniversary deals.
Learn more here.
Wyndham Rewards Launches New Loyalty Program, Dine Out with Wyndham Rewards
Wyndham Rewards has launched a new program called Dine Out with Wyndham Rewards, which allows its members to earn points when dining at more than 20,000 participating restaurants across the U.S. Members can earn up to 5 Wyndham Rewards points per dollar spent on qualifying dine-in or takeout purchases.
To celebrate the launch, Wyndham is offering a 1,000-point welcome bonus to those who spend $25 and submit a review of their first dining experience within 30 days of signing up.
To participate, Wyndham Rewards members link a preferred credit or debit card via the Dine Out website, and then dine or order as usual — points are automatically awarded for eligible purchases (including tax and tip). The new dining perk is positioned as a way to turn routine meals into opportunities for travel rewards (e.g. toward free nights or VIP experiences).
Learn more here.