Jeni’s ice cream company recently launched its new rewards program, Jeni’s Splendid Rewards. Members earn 1 point for every $1 spent, receive $5 in rewards for every 100 points, earn a free scoop of ice cream on their birthday and can refer friends for bonus points.

In addition, all members receive a free scoop of ice cream on the first day of summer.
There are more perks to come, including early access to new flavors, members-only giveaways and events, and more.

As of launch, points can be earned and redeemed only at Jeni's scoop shops nationwide, but the program plans to expand to include nationwide shipping from the company website.

For the best user experience, members are encouraged to download the new app to sign up and receive access to perks, plus online ordering for pickup and delivery from Jeni’s scoop shops.

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