Emily Rudin, Chief Customer Officer of CrowdTwist, sat down with Loyalty360 to discuss the results of a survey of customers’ perceptions about brands and loyalty programs. CrowdTwist is a provider of a loyalty and engagement solution that drives incremental spend, leading to better customer data, stronger insights, and more personalized experiences. It helps brands, including Pepsi, 24 Hour Fitness, and Zumiez, develop a deeper understanding of their customers.
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