If gaining customer loyalty involves providing a very unique customer experience, then Ford Motor Company is certainly on the road to success, given its latest partnership with Escape the Room.
Ford has teamed up with the popular experiential game Escape the Room to create the ultimate game experience: The first-ever driveable game that will challenge participants to use the latest technology and features of the 2017 Ford Escape to figure out clues and solve puzzles in a way that’s never been done before.
The game was designed in....