Customer-centricity, customer engagement, customer loyalty, and brand loyalty are all terms embodied by Experian Marketing Services.
Now, the company has unveiled extensive data and technology enhancements for Experian Marketing Suite with new capabilities that leverage the Experian portfolio, adtech partner network, and analytics heritage.
The advancements released include new addressable advertising and predictive intelligence tools both powered by Experian’s consumer database, the largest consumer database worldwide, with modeled....