As one half of the husband-and-wife team responsible for the phenomenal success of Tesco's Clubcard scheme, Edwina Dunn knows a thing or two about building customer loyalty.
Since selling their business, Dunnhumby, to Tesco for some £93m, Dunn and her husband and business partner Clive Humby have maintained a relatively low profile. Until now.
Following the announcement that the pair have joined Starcount’s board with the aim of helping brands make sense of the world’s 1.7bn social....