Having passionate customers is a huge piece of the loyalty puzzle, and Auntie Anne’s has just that. Thanks to its highly successful loyalty program, Auntie Anne’s delivers a great customer experience every time.
Meredith Wenz, Director of Marketing for Auntie Anne’s, believes the company’s My Pretzel Perks loyalty program has far exceeded all expectations. Auntie Anne’s passionate brand advocates make the program vibrant and engaging.
“Consumers are hungry for programs that will make their lives easier....