American Solar Direct, a leading residential solar energy provider in California, wants to provide the best possible customer experience it can so its message shines brightly.
As a result, the company launched its new informative and interactive website.
Featuring a personal carbon footprint calculator, a customer portal to track solar power production, and content that demonstrates both the benefits and simplicity of harnessing the power of the sun, American Solar Direct’s new and enhanced website provides cost and energy-conscious homeowners a one-stop informational online resource.
“American Solar Direct’s well-regarded reputation has been built on delivering a higher level of customer service, as well as providing the latest and highest-quality solar energy solutions and products,” said Kevin Bauer, President of American Solar Direct. “We recognize many homeowners want to conduct their own research online. Our new website empowers the homeowner with the answers they deserve and perhaps other details they may not have considered.”
American Solar Direct employs a team of experts that assess a home’s potential for solar energy, develops a custom solar plan, conducts a thorough inspection, secures permits and approvals, then installs and turns on the solar power system. Customers can then log onto the “solar portal” to track the energy produced by their solar power system. 
“We know customers get excited when they realize the production we guarantee their system will produce is actually occurring,” Bauer said. “It reaffirms they made the right decision.”
Besides online content, American Solar Direct’s customer-focused service includes highly trained and informative sales associates who are available to meet with homeowners at their residences to explain the simple and affordable solar power solution and to begin enjoying the financial and environmental benefits of a home system.
The new website is the latest in a series of customer-oriented service enhancements. Earlier this year, the company announced the American Solar Direct Solar Ownership Program Powered by Mosaic, which provides ASD customers an affordable option to own a home solar system with little or no money down. ASD also provides an industry-leading energy production guarantee and a long-term warranty and maintenance agreement.
Through its Solar Made Simple program, American Solar Direct offers homeowners the ability to generate their own clean, renewable power and take control of their electricity prices.