DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

SAP Executive Discusses the Best Way to Improve the Customer Experience

At Loyalty360, we’ve seen from our research that many brands have been successful in improving the customer experience through employee...

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Loyalty Today

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

No More Creepy! Gain a Competitive Edge with Data Privacy

Everyone wants the love of their customers. Marketers collectively spend billions of dollars each year to attain it, while consumers are...

Loyalty Management

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

How to Turn Loyal Customers Into a Brand’s Best Friend

Building relationships is a major goal of any entity: it exhibits reliability, whether it is a person, a brand or company or an object. In recent...

Multimedia

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Not Your Father’s Loyalty & Rewards Program

What happens when an exec running Air Canada’s Aeroplan loyalty program becomes the Chief Marketing Officer of North America’s 4th ...

Webinars

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Looking for a loyalty event? Why not attend one from the convenience of your computer? Loyalty360's marketing webinar series gives you exclusive access to insights from top brands and accomplished industry executives.

SAP

Customers are savvier and demand more from brand experiences. They flow across multiple channels, including social media and mobile devices, sharing their experiences and learning from others whenever and wherever they desire. Marketers are experimenting with these channels trying to figure out how best to connect with their audiences, but the...

Our Members

Bernard Chung ,
Senior Director, Global Marketing

Derek Klobucher ,
SAP Corporate Communications

Gurdeep Dhillon ,
Vice President of Worldwide Marketing Programs, SAP Customer Engagement & Commerce

Hansen Lieu ,
SAP Director Global Solution Marketing, CRM

Jamie Anderson ,
VP Global Solution Marketing

Lana Smith ,
Director, Content Marketing

Margot Heiligman ,
Director, Solution Management

Michael Brenner ,
SAP VP of Marketing and Content Strategy

Todd Wilms ,
SAP Head of Social Business Strategy

Contact

Bernard Chung
Senior Director, Global Marketing
+1 650 320 3517
[email protected]