Luke Russell

Apple has made a big commitment in developing mobile wallet technologies, but Apple Pay may take longer than expected to show return on the investment. This, according to a First Annapolis Consulting report on the awareness and adoption rates of...Read More

For Wendy’s CEO Emil J. Brolick, offering a unique customer experience in this day and age revolves around technology innovation. “We understand that differentiation must extend beyond our food and include a unique consumer-facing...Read More

Officials for Visa believe that the launch of Visa Commerce Network provides a new way for merchants to create online and in-app commerce customer experiences that will spark acquisition, drive customer loyalty, and increase sales with relevant...Read More

In 2014, after listening to its customers and making the customer experience a top company priority, Panera Bread launched Panera 2.0−a series of integrated technologies to enhance the guest experience for all consumers no matter how they...Read More

For movie fans, February is the biggest month of the year as the 88th Oscars ceremony is set for Feb. 28, 2016. Besides movie fans, loyal customers of Kohl’s will get a special treat as the successful marketer is the exclusive retail sponsor...Read More

For any brand, engaging customers and delivering relevant content are keys to building loyalty. This challenge is heightened for financial institutions, which often struggle to create a genuine bond with customers. Customer Communications Group...Read More

Nintendo shut down its customer loyalty program, Club Nintendo, last year and six years of operation in North America. Now, the company is set to launch a new rewards program and new app in March. When contacted by Loyalty360, Nintendo’s...Read More

Deloitte Digital has been recognized as a leader in the CRM/CEM space for the fourth year in a row, based on a Gartner report that recognizes firms that are able to best implement their programs into existing infrastructure. The report, titled...Read More

Utility companies are, understandably, accustomed to a world in which customers aren’t looking to engage in the same way they would with a retailer or grocery store. For many customers, the utility provider is simply the name on their bills,...Read More

The casual dining experience has undergone major changes recently. Perhaps the biggest catalyst for this change has been the addition of tabletop tablets. Among the features made possible by these 7-inch touch screens is the ability for guests to...Read More