American Eagle Outfitters’ Executive Chairman and Interim CEO Jay Schottenstein has said this year that he wants the company to bring back fun and innovation to build more customer engagement, better customer experiences, and brand loyalty.
During the company’s Dec. 4 third-quarter financial results conference call, Schottenstein returned to that customer loyalty goal.
“As I said at the beginning of this year we need to bring fun and innovation back to our company,” he said, according to a Seeking Alpha transcript.....