Williams-Sonoma Forges Ahead Toward Elevated Customer Experience
LISTEN TO THIS ARTICLE
0:00 / 0:00

Williams-Sonoma CEO Laura Alber knows that differentiation through customer experience is the path to greater success. Last year, Alber touted the company’s mission spearheaded by its customer-centric initiative, which includes supply chain and inventory improvement, innovative products at the best value, marketing strategies to increase new customer acquisition, and enhancements of the retail experience. What’s more, in the past year company officials have taken an aggressive approach to their retail and real estate....

Recent Content