Papa Murphy’s Take ‘n’ Bake Pizza has announced the relaunch of its MySLICE Rewards loyalty program. To kick-off the relaunch, the brand is offering both new and current members a $1 medium, one-topping pizza through November 30.
The new MySLICE Rewards introduces a points-based system, where members can earn 10 points per pizza purchase (excluding Mini Murph® pizzas). Once a guest earns 25 points, they will receive $3 off or a free 2-liter beverage. At 50 points, guests will receive a free side, and at 75 points, a free large pizza. This approach gives guests clearer milestones and more consistent incentives, encouraging repeat visits and ongoing engagement.
The brand launched this new rewards system to make earning and redeeming points simple and intuitive—something that aligns with modern consumer expectations around digital convenience and value transparency. By providing tangible rewards and reducing friction, the company hopes to increase both frequency and satisfaction among its loyal guests.
In addition to the core rewards structure, Papa Murphy’s plans to expand the program with personalized offers, bonus-point promotions, and limited-time campaigns. These may include “double points” days, refer-a-friend incentives, and game-day or holiday-themed promotions to keep the experience fresh and relevant. The brand also partnered with popular food influencer Snackolator to help promote the relaunch and engage fans across social media platforms, blending community engagement with digital marketing to boost awareness.
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