Deep corporate commitment aimed at customer loyalty, customer engagement, and customer experience is an ongoing mission that is essential in nurturing brand advocacy.
Michele Driscoll, Vice President, Loyalty & Personalization, CVS Pharmacy, summarized this commitment to Loyalty360.
“Creating the ultimate customer experience is something the entire CVS Pharmacy organization is aligned on and committed to,” Driscoll explained. “We understand that the success of our business hinges on the....