Diginomica opens its series of articles on #MWC15 with a feature about Idomoo and how its data-driven videos address the “relevance crisis.”
When it comes to the content relevance problem, Kalish (Idomoo’s founder and CTO) didn’t mince words:
“We only want relevant information; this is really a crisis. I only want information that matters to me. Why should I get the same ad Dan is getting? And I don’t want your long documents. I....