[Podcast] Loyalty Management Series: The Loyalty Of All Things: How The Internet Of Things Is Impact

In this podcast, we are joined by Ritesh Bhavnani of Snipp who will be discussing the rapidly expanding Internet of Things (“IoT”). 

This diversifying "IoT" ecosystem is having a profound impact on loyalty programs, creating more flexible payment options, rewarding members for certain behavior and allowing for greater opportunities for personalized communication. However, loyalty practitioners must mindfully manage privacy concerns, keeping in mind the intimacy of the data being collected.