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Thad Peterson has more than 20 years of experience in services marketing, database marketing, new product development, loyalty, strategy consulting and payments. His experience includes developing and managing marketing programs for global corporations as well as startups, leading new product development teams, repositioning companies for greater profitability, and developing strategies around services, payments, mobile devices and chip cards.
Thad will be speaking at the 2012 Engagement & Experience Expo this fall, presenting with a panel of industry experts during the session, Achieving Alchemy: Converting Customers to Your 'Gold' Status.
Through the Loyalty 360 Thought Leadership video blog series, we invite you to hear from our speakers before the show. Then, join us in Dallas to meet with Thad and others for informative workshops, sessions and networking events throughout the Expo.
Thad shares his perspective and best practice insight relating to the following topics:
· What actionable insight can attendees expect to take away by attending your session, Achieving Alchemy: Converting Customers to Your 'Gold' Status?
· What will be the biggest opportunity for marketers in the next 3-5 years?