In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement.
In this Loyalty360 Thought Leadership video, we sit down with Guy Cierzan, Managing Partner, Loyalty of ICF Next.
Our discussion with Guy includes information on his role, customer loyalty, customer experience, and one of the top 4 trends of 2020 (personalization, segmentation, cadence management).