The State of D2C Marketing 2019 eCommerce and Marketing Benchmarks

  • July 31 2019
  • Resource: Research And Reports
  • The Yotpo Team

The digital revolution has changed how people shop. Consumers are no longer relying solely on retailer middle men. Instead, shoppers are choosing to shop directly from their preferred brands. Selling direct-to-consumer, or D2C, has prompted a wave...Read More

D2C Beauty Trends: Relevance, Authenticity, and the Path to Brand Loyalty

  • July 17 2019
  • Resource: Research And Reports
  • The Yotpo Team

Beauty is ready for a makeover.  The sector, a hotbed for invention and reinvention, is evolving with the rise of game-changing brands - many selling direct-to-consumer (D2C) via eCommerce. The following report explores the brand values and...Read More