Supplier-Contributed Research

 

Supplier-contributed research brings forward insights, expertise, and perspective directly from our member community. These pieces showcase how leading brands and suppliers are approaching customer loyalty, sharing learnings that help advance the broader industry.

The Road to Rewards
The Road to Rewards
  • Fuel Rewards Team
  • September 18 2015
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Coalition Loyalty-Based Card-Linked Offers: A New Digital Era for Loyalty Marketing
Coalition Loyalty-Based Card-Linked Offers: A New Digital Era for Loyalty Marketing
  • Brandon Logsdon President & Chief Executive Officer, Fuel Rewards® program
  • May 22 2015
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Coalition Loyalty: A Roadmap for Success in the U.S.
Coalition Loyalty: A Roadmap for Success in the U.S.
  • Brandon Logsdon, President and CEO, Excentus
  • April 21 2015
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