Just a few short months ago Woolworths made big news across the marketing industry. While redesigning its loyalty program, Woolworths decided to sever its ties with Qantas, Australia’s largest airline, in the process. This announcement promised to foretell the looming dissolution of loyalty program partnership that had lasted for six years.
Woolworths, however, has just released new details that have generated excitement for customers of both brands.
In a recent company announcement, Woolworths has assured loyalty program....