This year is ripe for customer engagement because consumer confidence is soaring, according to Wells Fargo CEO John Stumpf.
During the company’s fourth-quarter financial results conference call on Jan. 15, 2015, Stumpf exuded confidence in the American consumer.
“Consumer confidence is at its highest level since the peak of the last economic expansion,” Stumpf said, according to Seeking Alpha. “Home ownership remains an aspiration for most Americans and recent development such as the announced reduction in FHA....