ENON, Ohio—Speedway SuperAmerica conducted a variety of promotional activity through its “Speedy Rewards” loyalty program this fall after introducing Speedy Rewards debit card in August 2010, according to Instoremarketer.org.
This month, the chain is staging the “Speedy Random Rewards” sweepstakes that awards 540,000 rewards points (which can be used to buy a $500 Visa gift card) to two grand-prize winners, while a corresponding instant-win game will give away more than 1.3 million prizes, the report....