SDL UK:SDL -0.29% today released the findings from its latest survey in a report "The Modern Traveler: A Look at Customer Engagement in the Travel Industry." In this report, SDL illuminates consumers' habits as they relate to the travel industry - specifically personal travel such as holidays or vacations.
To uncover the expectations and behaviors of modern travelers, SDL Campaign Management & Analytics surveyed 4,000 consumers in the United Kingdom, United States and Australia. The findings indicate that....