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McDonald’s has been well recognized in the industry for top notch and disruptive technology integration in customer service. Recently the company created a team dedicated to researching and developing digital experiences for its customers, as it looks to technology as a key factor to boost sales and drive loyalty.
The new team is part of the fast-food giant’s strategy to use technology to reach customers and push sales growth. McDonald’s has been installing digital self-order kiosks in its restaurants....
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