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Pizza Hut Brings Back ‘BOOK-IT!’ and Now Parents Call the Shots
Pizza Hut has announced it is bringing back its program BOOK IT in a new form, called Camp BOOK IT. Parents can enroll kids in grades K-6 in the summer reading program. Rewards aren’t tied to finishing books but hitting a specific reading goal for the month.
According to Pizza Hut on the brand’s website, “The program is expanding to reach 1 million classrooms by 2020. To achieve this, the program....
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