Loyalty360 Reads: December 8 | Ford F-Series Best-Selling Truck for 45th Year in Row; Wyndham Grand and Catherine Lowe Celebrate; and More

Ford F-Series Best-Selling Truck for 45th Year in Row
New breakthrough products and inventory improvements made Ford America’s No. 1 selling automaker for the third month in a row. Ford was the only major U.S. automaker to report a year-over-year sales increase in November – up 5.9 percent over last year. Retail share totaled an estimated 13.8 percent – 2.7 percentage points higher than November last year. 

Ford’s electrified vehicle sales in November grew at a rate more than three times faster than the overall electrified vehicle segment, taking Ford’s electrified vehicle share to 10 percent compared to 5.4 percent last year. This set up a record November on sales of 11,116 electrified vehicles – up 153.6 percent. New products are providing the boost, with Mustang Mach-E and F-150 Hybrid sales of 3,088 and 4,767, respectively.
 
Wyndham Grand and Catherine Lowe Celebrate the Gift of Family
The holidays are officially here. As travelers once again look to reconnect and enjoy the company of loved ones, Wyndham Grand® is getting into the spirit of the season—randomly surprising and delighting guests at its U.S. hotels with its first-ever 'Reconnected' Travel Keepsake Box.

Curated in partnership with TV personality and mom of three, Catherine Lowe, and the family memento specialists at Savor, the Wyndham Grand Reconnected Keepsake Box helps families reconnect and experience the forgotten joys of tech-free travel, all while providing a family keepsake they can cherish forever.
 
Southwest Airlines Announces Leadership Changes
Jonathan Clarkson was recently promoted to Southwest’s Vice President Marketing, Loyalty, & Products. Clarkson was most recently a Managing Director, overseeing general management responsibilities for the Company's award-winning frequent flyer program, Rapid Rewards®, as well as partnerships. 

He also has responsibility for business management of Southwest's ancillary revenue products (EarlyBird Check-In®, Upgraded Boarding, Hotels, Cars, etc.) and leads the Business Performance/Data Science and Customer Insights/Testing & Optimization Teams in Marketing.
 
Bill.com Hires Experienced Brand-Builder Sarah Acton as Chief Marketing Officer
Bill.com (NYSE:BILL), a leading provider of cloud-based software that simplifies, digitizes, and automates back-office financial processes for small and midsized businesses (SMBs), announced today that Sarah Acton has joined the company as Chief Marketing Officer.

“Sarah brings a wealth of marketing experience to Bill.com from building leading global brands across both business and consumer markets,” said René Lacerte, CEO and Founder of Bill.com. “We are thrilled to welcome Sarah to Bill.com where she will accelerate our marketing and brand-building efforts.”

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