Loyalty360 talks to various brands and customer engagement/customer loyalty/customer experience firms on a daily/weekly basis and one of the things that seem to be resonating even more now than ever is customer retention: Focusing on your best and most loyalty customers. For example, see Whole Foods.
Christian Hausammann, vice president of loyalty for Snipp, wrote an article that was published in Loyalty360 titled, “Customer Retention: A Permanent Duty.”
“A significant amount of time and money goes into investing in....