Covario Finds Global Paid Search Spending Grew 33% in Third Quarter over Same Period Last Year

Analysis Notes Second Consecutive Quarter of Increases in Keyword Pricing with Tablet Cost-per-Clicks Surpassing Desktop CPCs for First Time Covario, Inc., a leading independent search marketing agency, today issued its third quarter Global Paid Search Spend Analysis, indicating that spending on pay-per-click advertising (PPC) by its enterprise technology, consumer electronics, and retail clients was up about 33 percent over the same period last year, and 6 percent above the second quarter of 2012. Alex Funk, the global performance....