Please enter your username or the email address associated with the account so we can help you reset your password.
At Customer Expo 2018, Fred Pratt, Director of Marketing for Best Western Hotels & Resorts, gave presentations that shared how his brand was able to create customer loyalty through awareness and collaboration. With 4,200 properties in 100 countries, Best Western has much to gain and much to protect, in terms of loyalty.
Pratt noted the increasing number of “cord-cutters,” people who have dropped traditional TV and cable in favor of streaming services. With this trend, even companies with high-levels of brand....
Loyalty360 members and subscribers can access a variety of content including Daily News, In-Depth Exclusives, Loyalty Management Magazine, and more.To access this content, please log in with your Loyalty360 Corporate Membership or free subscriber account.
Brand & Vendor Corporate Members
Thank you for signing up, please check your email for more information.