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Albertsons Companies, one of the largest food and drug retailers in the United States, has teamed with Fetch Rewards, a consumer-loyalty and shopper-rewards app.
The partnership between Fetch Rewards and Albertsons Cos. comes after a successful five-week pilot program aimed at driving Fetch users to shop at nearly 200 of the company's stores. Albertsons Cos. leveraged Fetch Rewards' direct, one-to-one consumer relationship and sent users personalized offers to drive market activations and customer acquisition. The campaign....
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