BOSTON, Dec. 8, 2011—
News Facts:
According to a survey commissioned by Zmags, the global leader in on-demand rich media merchandising and customer analytics, 87 percent of tablet owners are holiday shopping using their tablets and will spend an average of $325. An infographic illustrating the survey results can be found online at http://www.zmags.com/blog/who-tablet-shopping-holiday-season-and-why.
Nearly a third of tablet owners like to shop on their tablets because it is convenient. Twenty-four percent of tablet owners also....