DataCandy Earns Recognition for Loyalty Program Work with Small, Mid-scale Companies

  • September 11 2017
  • Resource: Daily News
  • Jim Tierney, Loyalty360

DataCandy was named among ‘end-to-end loyalty solution example vendors addressing the broadest spectrum of loyalty-specific needs for small and midsize organizations’ in a new report released by Forrester Research titled, Vendor...Read More

Making Customer Loyalty Work for You

  • April 24 2017
  • Resource: Daily News
  • Jim Tierney, Loyalty360

DataCandy president and CEO Lorne Schwartz knows a little bit about customer loyalty data and how it can be leveraged to help marketers achieve greater success and create holistic relationships. Schwartz talked to Loyalty360 about this vitally...Read More

How Has Mobile Changed Customer Loyalty?

  • December 19 2016
  • Resource: Daily News
  • Jim Tierney, Loyalty360

To answer that provocative question, Loyalty360 reached out to DataCandy president and CEO Lorne Schwartz.For years, it seemed, mobile was a burgeoning topic among loyalty marketers, but few wanted to dive in head first. Now, within the past year...Read More

What is the Real Value of a Loyalty Program?

  • August 13 2014
  • Resource: Daily News
  • Jim Tierney, Loyalty360

The real value of a loyalty program resides in the data, not the promotions, according to Luc Garneau, VP Strategic Consulting Services, for Data Candy.Garneau discussed that key point during a Loyalty360 webinar on Tuesday titled, “Put Your...Read More

Loyalty360 and DataCandy Present: Put Your Data to Work: Using Loyalty Program Intelligence to Make Profitable Business Decisions

  • July 22 2014
  • Resource: Daily News
  • Loyalty360

DataCandy to present a webinar that focuses on how business strategy and technology, coupled with the integration of the human experience, is the future path to driving real relationships.The major objective of any loyalty program is to capture...Read More

How Can Retailers Deliver Winning Strategies for Their Loyalty Programs?

  • June 16 2014
  • Resource: Daily News
  • Jim Tierney

That is a question that marketers would love to be answered. Well, according to an infographic from DataCandy, the answers are below.According to the infographic titled, “How Sweet It Is: The Satisfaction of a Successful Loyalty Program...Read More