Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

7-Eleven Promo Lets Winner Spend the Night Playing the All New PlayStation5 Console inside Newest Evolution Store

Craving a one-of-a-kind experience with all-you-can-drink Slurpee frozen beverages? Good, because two people have an opportunity to book a private,...

In-Depth Exclusives


Loyalty360 In-Depth Exclusives are 1-on-1 interviews with industry leaders in the customer loyalty space. Each interview is unique to Loyalty360, and contains brand insights that can’t be found anywhere else.

Customer Obsession Fuels 7-Eleven’s Digital Strategy

7-Eleven is a premier name in the convenience retailing industry. Based in Irving, Texas, they operate, franchise, and license more than 71...


7‑Eleven, Inc. is the premier name and largest chain in the convenience-retailing industry. Based in Irving, Texas, 7‑Eleven operates, franchises and/or licenses more than 68,000 stores in 17 countries, including 11,800 in North America. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7‑Eleven has expanded into...