I was recently interviewed for a Newsday article related to our First Impressions Email Study. The article, by Jamie Herzlich, covers all the key elements I continuously preach about on how to make a good first impression with your email subscribers. We’ve talked a lot about the importance, but today I want to get into the details of HOW to create your welcome email.
So, you want to create a welcome email. Where do you start? What do you include?
Here are your welcome....