Xenial’s Engagement Strategy Brings Social Media to the Forefront

  • June 08 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Loyalty360 sat down with Gilbert Bailey, Vice President, Analytics & Customer Engagement, Xenial and Adam Leff, Chief Strategy Officer and Co-founder, Merchant Centric.  Loyalty360: It’s common knowledge that social media sentiment...Read More

Loyalty Marketers Need To Look at How They Impact the Customer Engagement Conversation

  • October 30 2017
  • Resource: Daily News
  • Jim Tierney, Loyalty360

The customer journey can be a tricky thing for loyalty marketers to navigate effectively. Knowing when and where to impact the customer engagement conversation is a crucial piece of the loyalty puzzle. To gain further perspective on this and...Read More