Sydney, Australia – 30 September, 2010: Jennifer Hawkins launched the maiden voyage of Vodafone’s Bonus Bank Bus, a vintage double decker bus, kitted out with ‘bonuses’ today. The Bonus Bank Bus will promote Vodafone’s new Bonus Bank loyalty program that offers real rewards aimed at prepaid mobile customers. The Bonus Bank Bus follows the results of a Galaxy survey* which looked into Australia’s attitudes towards the value of loyalty reward programs.
Hawkins and Australia’s hottest male bus....