SAN DIEGO—Transaction Wireless, the leading provider of multi-channel digital gift card and integrated marketing solutions, announced today that it has been granted a United States patent for its innovative social gifting technology built on Facebook Platform. The new patent protects the unique Transaction Wireless technology which combines social sharing and gift card purchases with delivery via Facebook, mobile devices, and email. The patent protects gift card purchasing within Facebook, gift card personalization, scheduled delivery, and customer loyalty.
Transaction Wireless provides retailers and partners with a vehicle for purchasing and delivering digital gift cards and offering loyalty and marketing programs on the popular Facebook Platform, which provides access to more than 500 million members and an unparalleled consumer brand interaction. Transaction Wireless provides branded gift card storefronts on retailer Facebook Pages where people can purchase digital gift cards and add a personal touch with a photo and text, audio, and video messages. In addition to delivery via mobile device and email, gift givers can post on the recipient’s Facebook Wall, bringing more friends into the celebration and ensuring gift cards are never misplaced. Specific gift card delivery dates and times can be scheduled to guarantee that every occasion is remembered.
This latest patent, number 7953654, joins Transaction Wireless’ first patent, number 7711620, for its gift card services for mobile devices.
“Our technology platform is a leading solution that provides retailers with digital gift card purchasing, posting, and unparalleled brand interaction on the world’s most popular social site,” said Doug Schneider, CEO, Transaction Wireless. “This patent ensures our unique value proposition will be protected as we continue to grow the business. It also enables retailers to reach consumers where, when and how they prefer – via traditional plastic, snail mail, email, mobile device and now, social sites.”
About Transaction Wireless
Since 2006, Transaction Wireless has been dedicated to helping retailers and partners transform their traditional gift card business to engage with the ever-changing lives of digital consumers through its multi-channel gift card and integrated marketing platform, empowering clients to acquire more customers, build loyalty, and grow their bottom line. The Transaction Wireless patented platform provides the most versatile and robust B2C and B2B capabilities in the industry, enabling retailers to connect with consumers through mobile, Facebook, website, email, and even traditional plastic gift cards. Transaction Wireless offers the only solution that provides fully customized digital gift cards with integrated marketing messages, guarantees data protection and integrity, and reduces IT involvement with a variety of easy deployment options—all backed by unrivaled customer support. The company’s retail clients include: AMC Entertainment, American Eagle Outfitters, Applebee’s, Bass Pro Shops, SpaFinder, Travelocity, and many more. More information can be found at www.transactionwireless.com.
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Contacts
LPI Communications for Transaction Wireless
Leasa Ireland, 310-750-7082
[email protected]