Right On Interactive (http://www.rightoninteractive.com), a customer lifecycle marketing company that helps organizations win, keep and grow business, continues to build social media integrations to the ROI Customer Lifecycle Marketing™ solution by integrating with foursquare. Using the latest API from foursquare, Right On Interactive enables marketers to engage with prospects and customers in real-time based on location.
When an individual checks into a location or venue using foursquare, the ROI lifecycle marketing....