According to a new Business Travel Coalition (BTC) travel industry survey report, airlines are reformulating their loyalty programs to reward traveler dollars spent versus distance flown. According to travel industry executives who participated in the March 2014 survey, there will be public-policy issues and bottom-line cost implications for managed travel programs.
Here are some key takeaways from the findings:
82% of all participants agree that as airlines seek to maximize total revenue per passenger, and add ancillary fees to traveler....